Minimum Advertised Price (MAP) policies

I lowered my price compare to all my competitors who are selling the exact product. My supplier reached out to me telling to raise my price up. If not his manufacturer will stop producing the product. Has anyone experienced this before? Should I ignore him?

 i would follow your supplier more money for you keep the price as should be if you lower it the value of your product will be down as well

  I don't know if buyers will actually buy from me if I don't have much reviews and it is set for the same price.

  Some manufacturers have minimum advertised price (MAP) policies and its possible your supplier is a distributor who doesn’t want to risk getting in trouble with the manufacturer.

That said, for an Amazon seller, it doesn’t matter to you and they should be aware of the difficulty of actually enforcing these policies on online marketplaces.